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NorCal-originated chain for thoughtfully sourced coffee drinks in a modern space with wooden decor.
Hours
| Friday | 7 AM–6 PM |
| Saturday | 7 AM–6 PM |
| Sunday | 7 AM–6 PM |
| Monday | 7 AM–6 PM |
| Tuesday | 7 AM–6 PM |
| Wednesday | 7 AM–6 PM |
| Thursday | 7 AM–6 PM |
Address and Contact Information
Address: 1010 Fair Ave, Santa Cruz, CA 95060
Phone: (831) 425-5648
Website: https://www.vervecoffee.com/pages/locations-1010-fair
Menu Photos
Order and Reservations
Order: Order online
Photo Gallery
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Reviews
Hayley Janzen
Great drinks! ✨
I just wished they had sugar-free syrups, even just vanilla like Shrine Coffee has.
The best part: There is a lot of seating and great atmosphere. If you get overstimulated like me, then soundproof headphones and good music helps. You’re also pretty close to the ocean if you want to take your drinks with you.
The not best part: I sat there working on my book, but felt distracted whenever one of the staff members was flirting with their partner.
Also, keep in mind, here, if you leave your car must leave with you.
… moreI just wished they had sugar-free syrups, even just vanilla like Shrine Coffee has.
The best part: There is a lot of seating and great atmosphere. If you get overstimulated like me, then soundproof headphones and good music helps. You’re also pretty close to the ocean if you want to take your drinks with you.
The not best part: I sat there working on my book, but felt distracted whenever one of the staff members was flirting with their partner.
Also, keep in mind, here, if you leave your car must leave with you.
Sriharsha A.
Came here on a Sunday evening and loved that it was open late, especially rare for a coffee shop and on a sunday. I had a hot chocolate, flavor was rich and was piled with whipping cream, exactly what I was craving.
The inside is gorgeous. There were lots of plants, cozy lighting, and the perfect ambiance for work, studying, or just reading a book. Staff was super friendly too. Parking is difficult here. Limited spots and mostly just street parking.
… moreThe inside is gorgeous. There were lots of plants, cozy lighting, and the perfect ambiance for work, studying, or just reading a book. Staff was super friendly too. Parking is difficult here. Limited spots and mostly just street parking.
Andres Salgado
The Black Haired Barista in Jean Jacket in the back in the morning of Sunday has super great attitude, she belongs in the front!!!! Made the heart in the coffee with love! Anywho Coffee is very tasty here! Nice moderny looking spot.
… moreGraham Hine
Weirdly delicious coffee. I’m a particular fan of their decaf lattes, but every drink I’ve had here has been excellent. The locations are fun and cheerful, and the staff are just great people.
… moreChristina Lopp
This is the original Verve. Its 41st Ave location is lovely, small, and friendly. Locals might not know that there are many Verve Coffee locations in and around Tokyo, Japan. Each with a cool vibe. Look them up if you get to Tokyo!
… moreNat Sto
Great coffee & fantastic staff, it really Pleasent to be here!
… moreLaura Alicia
Soooo. Goooood. I stop Everytime I’m visiting Santa Cruz. The Baristas here are all pros and it shows in their consistently delish and perfect Lattes. I appreciate the effort and care. ☕
… moreJoseph Harrison
The coffee is pretty good and the vibe is nice, but for the price they charge, especially considering they even charge extra for to go cups, you would expect lids that don’t leak all over you.
… moremediscover style
Favorite coffee shop in Santa Cruz. This one is located close to the beach. Coffee and pastries are fresh and tasty
Update: stopped by after walking on the beach. More crowded than ever but still good service and best coffee
… moreUpdate: stopped by after walking on the beach. More crowded than ever but still good service and best coffee
Teddy Creek
I guess I expected too much. The latte was just okay. The female barista wasn’t professional, which belies Verve’s reputation. $8.57 for a large latte, including tip, is ridiculously expensive.
It was a great atmosphere, full of UCSC students.
… moreIt was a great atmosphere, full of UCSC students.