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A tiny, whimsical, Hobbit-inspired sweet shop nestled in the heart of historic Makawao Town at 3643 Baldwin Ave, just 7 miles upcountry from Paʻia. This charming destination is best known for its gourmet giant cookies, along with irresistible mini cookie bites, ice cream, and a thoughtfully curated selection of local artisan products. Proudly recognized as an Official Selection of the Forbes Gift Guide (2021, 2023 & 2024) and named Bon Appétit’s 2025 Top 5 Mail-Order Cookies in the Nation, with a feature on Good Morning America, this small-but-mighty bakery has also earned the 2022 SBA Award and the 2021 Maui County Mayor’s Small Business of the Year.
Hours
| Sunday | 10 AM–2 PM |
| Monday | 10 AM–4 PM |
| Tuesday | 10 AM–4 PM |
| Wednesday | 10 AM–4 PM |
| Thursday | 10 AM–4 PM |
| Friday | 10 AM–4 PM |
| Saturday | 10 AM–4 PM |
Address and Contact Information
Address: 3643 Baldwin Ave C, Makawao, HI 96768
Phone: (808) 463-5591
Website: http://www.themauicookielady.com/
Menu Photos
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Reviews
Victor Valdez
Very small place, but extremely well organized. They offer a nice variety of products, including chocolate, honey, jellies, frozen items, and of course their specialty: cookies. The cookies come in different sizes—from sampler packs to individual and giant cookies. We tried five flavors: Oatmeal Peanut Butter Butterfinger, Lilikoi White Chocolate, Maui Mango, Chocolate Chocolate Chip, and Kona Coffee Chocolate Velvet.
Our favorites were the first two, absolutely delicious with a great explosion of flavor. The mango one was a bit underwhelming, and the last two had a very strong chocolate flavor. We were expecting more coffee notes in the Kona Coffee cookie, but the chocolate was quite intense.
Each cookie is 6 oz and costs around $7.”
… moreOur favorites were the first two, absolutely delicious with a great explosion of flavor. The mango one was a bit underwhelming, and the last two had a very strong chocolate flavor. We were expecting more coffee notes in the Kona Coffee cookie, but the chocolate was quite intense.
Each cookie is 6 oz and costs around $7.”
Lydia C
As a self proclaimed Cookie Monster, the Maui Cookie Lady was on my “must visit” list during our family trip to Maui and the store did not disappoint, and neither did the treats! The shop had such an adorable whimsical aesthetic filled with amazing cookies and treats. If you have a sweet tooth like me, this must be on your “must visit” list as well. I especially loved the the Da Half Baked giant 10 oz cookie and the ultra decadent peanut butter triple chocolate salted caramel brownie but there’s so many options for every preference!
… moreGina Hughes (G Hughes)
I’ve never experienced such magic as I have at this shop! It’s like you’re walking into fairy land! The cookies are spectacular and worth every penny. The woman at the shop was so kind and helpful. This is a must stop shop if visiting the area or just traveling through.
… moreJerry McDonald
We stopped in the store which is definitely unique and charming. We had heard about these cookies and purchased two small bags of cookies, each with four cookies. One bag had four different cookies. The other was the “Limited Edition Waipoli Twilight” described as “Hawaiian Sea Salted Dark Kōloa Rum, Black CherryTopped with a Blood Orange Reduction Drizzle”. Definitely unique combo that is simply amazing. I believe I purchased the last bag in the store but see them available for purchase on their site. I encourage everyone to buy these cookies and demand they’re made part of the standard supply! LOL
… morejen m
Had to stop by the cutest store to pick up some treats for a friends kids. They open at 10 am now but it fit our schedule perfectly today. Saw that they now offer a variety bag of 4 cookies! So perfect for those who wanna try more than one cookie! They are of course a smaller size but just to be able to sample a few different flavors is great! Then you can buy the larger one if you really find one you absolutely love.
Service is always great here, and working in this cute space must really make you feel warm and fuzzy (as a customer, I always get that feeling!).
If you’re visiting from out of town, be sure to stop by and get your friends some goodies! Besides the yummy cookies, they also feature lots of other sweet treats! Definitely something for everyone!
… moreService is always great here, and working in this cute space must really make you feel warm and fuzzy (as a customer, I always get that feeling!).
If you’re visiting from out of town, be sure to stop by and get your friends some goodies! Besides the yummy cookies, they also feature lots of other sweet treats! Definitely something for everyone!
Shecanbake
The shop is small and quaint. It’s a dream for those who love the fantasy world. The cookies aren’t particularly special. The cookie I purchased tasted nothing like what was described. It was more like an oatmeal butterscotch with toppings.
The shop has a large number of handmade items that are not for sale, which is disappointing. Every thing I asked was about NFS. The local author’s books were cool. I bought three.
For me, the cookie hype is simply that. They’re good, but not $7-$10 per cookie. Will I go back? Yes. However, I won’t purchase a cookie.
I’d give the cookie 3stars
… moreThe shop has a large number of handmade items that are not for sale, which is disappointing. Every thing I asked was about NFS. The local author’s books were cool. I bought three.
For me, the cookie hype is simply that. They’re good, but not $7-$10 per cookie. Will I go back? Yes. However, I won’t purchase a cookie.
I’d give the cookie 3stars
Sydney Clark
We got the coffee cookie. We took it home and warmed it in the oven to make it gooey. Coffee flavor was very subtle but the coffee grounds gave it a special texture. Super moist. Tasted like chocolate lava cake in cookie form. My boyfriend said it was the best cookie he ever had. Quite pricey for a cookie but definitely delivered on quality. Would buy again. <3
… moreAnastasiia Kutsenko
The cutest little cookie shop in the world and the cookies were delicious and the cookie lady was very nice. Definitely check it out.
… moreChris Amendola
Cute little cookie store in makawao , apparently these cookies are super famous and I had no idea. The store is super small with only 6 people inside at a time. The shop owner is super sweet and helpful. There are plenty of sweet treats to pick from including cookies, ice cream bars, the super yummy north shore peanut butter that I miss and so much more. If you are going to Maui or just want to have them shipped to you check them out in person or online. Support local businesses there.
… moreCoryne S Suzuki
Everyone has their own favorite cookie types and I happen to love these! They may not be fresh out of the oven but their flavors and textures work for me! I like that they remind me of cookie dough ice cream . . . I always think that I should chop these cookies up and use them as add-ins or toppings for ice cream but I love just eating them with a cold glass of milk way too much!!!
If you’re lucky enough to visit this enchanting shop, take the time to look around at all the little treasures!
The woman working that day was so sweet and friendly! And she was so kind as to give me some adorable gift bags and cute note paper as she knew I would be gifting most of the cookies to friends on the mainland – Lucky Duckies!!!
Can’t wait for my next trip to Maui so I can get my Maui Cookie Lady fix again! Butter Rum Triple Chocolate is still my #1 fave!!!
… moreIf you’re lucky enough to visit this enchanting shop, take the time to look around at all the little treasures!
The woman working that day was so sweet and friendly! And she was so kind as to give me some adorable gift bags and cute note paper as she knew I would be gifting most of the cookies to friends on the mainland – Lucky Duckies!!!
Can’t wait for my next trip to Maui so I can get my Maui Cookie Lady fix again! Butter Rum Triple Chocolate is still my #1 fave!!!