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Discover the best of Authentic, Italian-style pizza in the heart of Natick! At Pizza by Rocco, we’re passionate about serving our community with excellence. Our locally-sourced, expertly crafted thin crust pizzas are made with Fresh and high-quality ingredients. Enjoy an unforgettable experience at our pizzas place, or let us deliver to your house the authentic Italian flavor. Authentic Italian-Style Pizza Thin Crust Pizza – Stone fire pizza – Artisanal pizza – pizzeria – Exceptional customer service – High-quality food – Locally-sourced ingredients – Stone hearth oven – Cozy atmosphere – Catering services – Community partnerships – Loyalty programs – Natick pizza – Dover Pizza – Wellesley pizza
Address and Contact Information
Address: 3 Union St, Natick, MA 01760
Phone: (508) 975-4009
Website: https://pizzabyrocco.com/
Menu Photos
Order and Reservations
Order: Order online
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Reviews
Henry Carrasco
Easily the best pizza I’ve had in Massachusetts and in a long time. The thin crust is the perfect crisp and makes it so you can actually enjoy the ingredients instead of just over eating bread. Met Rocco himself and everything was piping hot on pickup. Seriously good pizza, if you’ve missed what a good pizza is, go here. Just order already!
… moreAlly Hulton
As someone who grew up on Brooklyn pizza, I tend to be pretty picky — and while nothing quite matches a true NYC slice, Rocco’s Pizza in Natick really surprised me in the best way. It’s definitely one of the best pizza spots I’ve found in the area.
The crust was the first thing that stood out — perfectly crispy on the outside with that satisfying chew inside. You can tell it’s made with care, and it gives their pizza a solid, flavorful base.
I also tried a slice of their Buffalo Chicken Ranch pizza, and it was loaded with toppings — juicy chicken, a nice kick of heat, and that creamy ranch to balance it all out. Every bite had flavor, and they didn’t skimp on anything.
On the side, I ordered the Cajun fries and left a note asking for them extra crispy — not only did they follow it, but they nailed it. Super crispy, seasoned well, and a great portion size. Honestly, I wasn’t expecting to be that impressed by fries at a pizza spot, but they delivered.
Add in the fact that the staff was incredibly friendly and welcoming, and the whole experience just felt easy and enjoyable. For the quality you get, it’s a great value, and I’ll absolutely be coming back.
If you’re in or around Natick and craving a great slice (and some killer fries), Rocco’s is absolutely worth a stop.
… moreThe crust was the first thing that stood out — perfectly crispy on the outside with that satisfying chew inside. You can tell it’s made with care, and it gives their pizza a solid, flavorful base.
I also tried a slice of their Buffalo Chicken Ranch pizza, and it was loaded with toppings — juicy chicken, a nice kick of heat, and that creamy ranch to balance it all out. Every bite had flavor, and they didn’t skimp on anything.
On the side, I ordered the Cajun fries and left a note asking for them extra crispy — not only did they follow it, but they nailed it. Super crispy, seasoned well, and a great portion size. Honestly, I wasn’t expecting to be that impressed by fries at a pizza spot, but they delivered.
Add in the fact that the staff was incredibly friendly and welcoming, and the whole experience just felt easy and enjoyable. For the quality you get, it’s a great value, and I’ll absolutely be coming back.
If you’re in or around Natick and craving a great slice (and some killer fries), Rocco’s is absolutely worth a stop.
Jay
Edit: I never received a refund from the owner despite the response
Take out only. Pizza was expensive, I was charged $4 more than what was on the menu and the pizza was missing toppings. Ordered the Chicken Parm Penne Pizza and got basically just a regular pizza with a couple of pieces of fried chicken.
Disappointing because not only was it more expensive than I initially thought, I did not receive what I ordered and the owner did not offer even a partial refund or even a can of soda.
It was OK, but I wouldn’t come again
… moreTake out only. Pizza was expensive, I was charged $4 more than what was on the menu and the pizza was missing toppings. Ordered the Chicken Parm Penne Pizza and got basically just a regular pizza with a couple of pieces of fried chicken.
Disappointing because not only was it more expensive than I initially thought, I did not receive what I ordered and the owner did not offer even a partial refund or even a can of soda.
It was OK, but I wouldn’t come again
Sid
Rocco’s has everything you could want from a Pizza Place – top notch food and great service. I have lived in Natick for years and this is the best pizza place around. This place serves better pizzas than Theos, Bills, Georges, Dominos, Pizza plus etc. it provides a personable staff, and good prices.
Every time we have been in there or called, we’ve been greeted warmly and engaged in great conversation. My kids love the pepperoni pizza. Freshly made and Crispy crust, quality pepperoni, and the perfect cheese to sauce ratio. The veggie pizza has fresh veggies and is crisp and yummy.
There is no place to sit and eat. However it’s a great place for take away and it makes it worth your while with kind smiles and a great meal.
It gets busy on Fridays. Give the place time and order in advance.
… moreEvery time we have been in there or called, we’ve been greeted warmly and engaged in great conversation. My kids love the pepperoni pizza. Freshly made and Crispy crust, quality pepperoni, and the perfect cheese to sauce ratio. The veggie pizza has fresh veggies and is crisp and yummy.
There is no place to sit and eat. However it’s a great place for take away and it makes it worth your while with kind smiles and a great meal.
It gets busy on Fridays. Give the place time and order in advance.
Shayna Griffin
I mean the pizza is as good as its going to get in MA. I’m a sucker for their plain cheese, but the buffalo chicken pizza is also very good. We used to kind of have delivery issues with Rocco, not anymore… whoever is managing, great work!
… moresteve a
The Good, The bad, and The ugly
The good
The food here is fantastic, it is undoubtedly one of the best pizzas that I’ve ever eaten. My family was amazed with the product. It was a very special meal because of a family situation.
The service once I arrived at the location was very good, in fact once I placed the order in person it was quickly completed and the person at the counter, I believe mamu was the name; brought it out to my car.
The bad
A family member has ordered ahead and sent me on a mission to pick it up. They sent me the screenshot of the order, with the order number and the order contents.
When I arrived, they had no idea about my order. They couldn’t find it by name, they couldn’t find it by order number. As I stated above once I arrived in person they were able to correct this. The really bad part about this was it took an extra half an hour or so, after an already long drive from the other side of Ashland close to hopkinton. So probably 25 to 30 minutes each way, plus an additional 30 minute wait time.
The ugly.
So what I learned after I returned home, somehow the order wasn’t manually confirmed in their order system by the restaurant; And so somehow it got lost and possibly canceled I don’t know. What I do know after talking to the person of the counter is they use a POS system called slice. After researching the system, it’s greatest advertised asset is that you have to confirm the orders to make sure that they’re accurate. That’s great except an online order you have no dialogue with the customer. They order it, and then they show up 20+ minutes later.
The implication, if the restaurant does not confirm the order it gets dumped into nowhere and the customer suffers. And apparently the restaurant has no idea of what happened…. They could not find anything about the order, which actually processed a credit card.
Contrast that with a modern POS system like TOAST, when an online order is completed a ticket gets printed right in the kitchen and goes to the actual operational folks on the cooking line.
My suggestion to this restaurant, if they want to survive. Update their POS system to something that will actually help them instead of hurting them like their current one is.
Why am I even being this detailed in my review?
Well I noticed other people had the same problem in their review, they showed up and there was no order for them.
Based on my experience here, the people that own this and the quality of their products is top-notch. They are really suffering from an operational inadequacy by their POS technology. A simple tweak could help them scale, have better customer service, and probably improve their revenue as well.
… moreThe good
The food here is fantastic, it is undoubtedly one of the best pizzas that I’ve ever eaten. My family was amazed with the product. It was a very special meal because of a family situation.
The service once I arrived at the location was very good, in fact once I placed the order in person it was quickly completed and the person at the counter, I believe mamu was the name; brought it out to my car.
The bad
A family member has ordered ahead and sent me on a mission to pick it up. They sent me the screenshot of the order, with the order number and the order contents.
When I arrived, they had no idea about my order. They couldn’t find it by name, they couldn’t find it by order number. As I stated above once I arrived in person they were able to correct this. The really bad part about this was it took an extra half an hour or so, after an already long drive from the other side of Ashland close to hopkinton. So probably 25 to 30 minutes each way, plus an additional 30 minute wait time.
The ugly.
So what I learned after I returned home, somehow the order wasn’t manually confirmed in their order system by the restaurant; And so somehow it got lost and possibly canceled I don’t know. What I do know after talking to the person of the counter is they use a POS system called slice. After researching the system, it’s greatest advertised asset is that you have to confirm the orders to make sure that they’re accurate. That’s great except an online order you have no dialogue with the customer. They order it, and then they show up 20+ minutes later.
The implication, if the restaurant does not confirm the order it gets dumped into nowhere and the customer suffers. And apparently the restaurant has no idea of what happened…. They could not find anything about the order, which actually processed a credit card.
Contrast that with a modern POS system like TOAST, when an online order is completed a ticket gets printed right in the kitchen and goes to the actual operational folks on the cooking line.
My suggestion to this restaurant, if they want to survive. Update their POS system to something that will actually help them instead of hurting them like their current one is.
Why am I even being this detailed in my review?
Well I noticed other people had the same problem in their review, they showed up and there was no order for them.
Based on my experience here, the people that own this and the quality of their products is top-notch. They are really suffering from an operational inadequacy by their POS technology. A simple tweak could help them scale, have better customer service, and probably improve their revenue as well.
Matt Lyons
I use to get the buffalo chicken ranch pizza here all the time and i haven’t been in the area in a while, i decided to come by and pick up a fresh pizza and it was better than i remembered! Best buffalo chicken pizza around and extremely nice staff especially rocco!
… moreClay Mangiameli
New to the area and this was my first time here and definitely looking forward to our next. The place has a no frills “hole in the wall” type feel but definitely focuses efforts on quality food. It is primarily for takeout as they only have a few outdoor tables which aren’t in great condition. It was nice weather and we ate there and didn’t mind though.
I got the 14” La Mystica pizza which was perfect for 2 people and would definitely get again. Pizza had a perfectly cooked thin crust and was not oily unlike many pizza places. Even with a white sauce, I didn’t feel bad after eating it because it wasn’t heavy/greasy. They came to check on us halfway through and noticed they forgot the balsamic glaze on top. It was so good we didn’t even notice. They were super apologetic and took the other half in and added it. It was great without the glaze and even better with it.
I noticed this dish wasn’t on the online Slice ordering website, so I’m not sure if there are some dishes you can only get by calling in/ordering inside.
… moreI got the 14” La Mystica pizza which was perfect for 2 people and would definitely get again. Pizza had a perfectly cooked thin crust and was not oily unlike many pizza places. Even with a white sauce, I didn’t feel bad after eating it because it wasn’t heavy/greasy. They came to check on us halfway through and noticed they forgot the balsamic glaze on top. It was so good we didn’t even notice. They were super apologetic and took the other half in and added it. It was great without the glaze and even better with it.
I noticed this dish wasn’t on the online Slice ordering website, so I’m not sure if there are some dishes you can only get by calling in/ordering inside.
Barbi Ibrab
Absolutely the best pizza in Natick! I’m completely addicted to pizza by rocco
the crust is perfectly crispy, the sauce tastes homemade, and the toppings are always fresh and full of flavor. Every bite tastes like real Italian pizza right here in Natick, MA.
If you’re searching for the best pizza near Natick, authentic Italian pizza in Massachusetts, or just a place that serves fresh, hot, delicious pizza, this is the spot. The staff is friendly, the service is fast, and the quality is consistent every single time.
I’ve tried many pizza places in the area, but that one beats them all !
… morethe crust is perfectly crispy, the sauce tastes homemade, and the toppings are always fresh and full of flavor. Every bite tastes like real Italian pizza right here in Natick, MA.
If you’re searching for the best pizza near Natick, authentic Italian pizza in Massachusetts, or just a place that serves fresh, hot, delicious pizza, this is the spot. The staff is friendly, the service is fast, and the quality is consistent every single time.
I’ve tried many pizza places in the area, but that one beats them all !
Azat Kuanyshov
Great pizza and friendly service! The crust was perfectly crispy and the ingredients tasted very fresh. Definitely coming back again.
… more