At Hide and Sweet, we blend authentic French baking traditions with fresh, flavorful ingredients to create pastries and desserts that feel like a warm hug in every bite. Nestled in North Bergen, our cozy bakery is driven by passion and a commitment to delighting our community with every croissants, desserts and pastries we serve.
We specialize in bakery retail, where we work with selected coffee shops and hotels in the tri-state area and give the owners the opportunity to focus on growing their businesses, and allowing us take care of the production of their croissants, pastries and dry products (cookies, biscuits, etc.).
hasna yahyaoui
WOW! This place totally gives French vibes and tastes amazing! I’m French myself, and honestly, it’s by far the best bakery I’ve had in the US in the past six years — and I’ve tried a lot! Prices are fair and the quality is top-notch. So happy I moved just 5 minutes away. Highly recommend!
… moreLaura Leclerc
My favorite place to have breakfast! So far, I’ve tried the almond croissant, chocolate croissant and the lemon tart, and everything has been absolutely delicious. The cafe is very cozy, with a warm atmosphere, and the team is lovely and very welcoming, which make the experience even better. They also specialize in creating stunning personalized cakes for birthdays or weddings. It’s truly amazing to have such a gem right here in New Jersey!
… moreRebecca N Oses
What a beautiful place! The ambiance is just what you need for a little self care.
Had a cappuccino and my daughter an iced coffee.
The croissant was like taking a little piece of France with you. I had a croissant with ham and cheese (Mayo and a little mustard seed dressing)
Delectable!
Bonjour Mon Amie!
… moreEnric
A place to visit if you are in North Bergen, I had the pleasure of tasting his vienoisserie and I have to say that was amazing. Strongly recommended.
… moreHanane M.
When I called to ask for a specific French cake with strawberries (and it was not the season) Anthony said let me talk to the Chef and they ended up by saying yes ! Thank you so much and it was just delicious, not to much sugar, no extra cream so merci beaucoup!! Today we tried a chocolate one : the 3 layers with chocolat genoise, hazelnut insert and chocolate mousse are just crazy. Thank you for bringing France to us !
Also, le pain au chocolat is the best I’ve tried in NJ/NY and believe me, I am hard to convince.
Merci à la team Hide & Sweet !
… moreBraden
some of the best matcha around, and the desserts are delicious! I’ve gone several times now and I’m never disappointed with what I get. my favorite drink has to be the coconut matcha cloud (got my boyfriend hooked on it as well) and they have honestly the best chocolate chip cookie I’ve ever had in my life.
… moreaviyah levinson
I was so exited when I discovered that place couple weeks ago, and finally got to stop by and try it out!
Everything looked delicious, and we could not decided what to take so we ended up of buying almost one of each
Croissants are made from scratch, (the real French way!) that is hard to find in our neighborhood, classic baguette, macaroons looked amazing however we did not try them.
Coffee was great!
That place will probably be our new weekend morning treat
… moreLucelly Luc
By far the best pastry and hot chocolate I have ever had! The owners are amazing! They surely have a talent for baking. It is so good and everything is freshly made there. almond croissant is to dieeeee for! 10/10
… moreEmma
The baked goods are definitely a 10/10 fresh, flavorful, and beautifully made. The coffee, however, could use some improvement; they serve iced coffee instead of cold brew, which isn’t quite the same. As for customer service, it could be better. The girl at the counter often seems to be in a bad mood, which makes the place feel less welcoming than it could be. The café has so much potential, but the atmosphere would really improve if guests felt more comfortable asking simple questions like what flavors are available.
… moreEmel Ipek
A chic and delightful French café experience awaits you! Toni welcomes you with a warm smile, complimentaries and engaging conversation, making every visit memorable. The only thing I would recommend is adding French music
… more