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✔️Breakfast ✔️Brunch ✔️Lunch ✔️Dinner ✔️Dine in ✔️Take out
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Thank you for your amazing support! Our baker team starts at 2 AM to craft fresh pastries, which are handmade in-house everyday. Due to limited quantities, they’re available starting at 9 AM, while supplies last. We’re working on expanding our baking capacity, and we appreciate your patience during this process. We also offer a breakfast menu on weekdays, available from 7 AM to 10:30 AM and lunch special 11:30AM – 3PM. We offer a variety of food and desserts inspired by traditional Japanese kissaten (old cafes) throughout the night. Thank you
Hours
| Friday | 9 AM–9 PM |
| Saturday | 9 AM–9 PM |
| Sunday | 9 AM–9 PM |
| Monday | 9 AM–9 PM |
| Tuesday | Closed |
| Wednesday | 9 AM–9 PM |
| Thursday | 9 AM–9 PM |
Address and Contact Information
Address: 634 14th St #110, San Diego, CA 92101
Phone: (619) 241-2888
Website: https://asabakerycafe.com/
Menu Photos
Order and Reservations
Order: Order online
Photo Gallery
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Reviews
Nguyễn Thị Anh Thư
The matcha here is way better than other spots in San Diego. It’s richer, more dense, and has a really strong matcha aroma. The croissant has a great texture with a nice buttery smell, and the matcha filling isn’t too sweet, which I loved. The earl grey melon pan is light and fluffy with a really nice tea fragrance. Honestly, no complaints about the food at all.
There’s usually a line, but it moves pretty fast, so it’s not a big deal.
The only small issue was that we didn’t order anything with chocolate, but our dish had a pretty big chocolate mark on it.
… moreThere’s usually a line, but it moves pretty fast, so it’s not a big deal.
The only small issue was that we didn’t order anything with chocolate, but our dish had a pretty big chocolate mark on it.
Kelly Yung
This place was FANTASTIC! We loved the shrimp katsu sando (so juicy!) and all the breads we got. We only wish we had more stomach space to try more of their baked goods. The service was really friendly and the staff made sure to go around multiple times to clean the tables inside and out. The coffee was also really good, we liked that there was a seasonal menu to try. Definitely will be back next time we’re in San Diego.
… moreBeullah Escalante
We always come here early and punch ourselves because we keep forgetting the Sandos are only available after 11a.
But anyway this time we ordered a ton of savory pastry that are all well made and great quality. (See pics)
For drinks I got their regular iced matcha latte with honey and my partner got coffee. Both were delicious and well made.
For the Pastries, I think my fave was the soft bun with ground meat curry inside – so YUMMY. My partners fave is the hotdog (pigs in a blanket type dish)
I also really love the ham with cheese pastry.
We will be back to try the sandos.
Edit: came back for the Sandos. I got the shrimp katsu sando and honestly, it’s so fire!!!! My friends got the chicken one and it was delicious as well.
… moreBut anyway this time we ordered a ton of savory pastry that are all well made and great quality. (See pics)
For drinks I got their regular iced matcha latte with honey and my partner got coffee. Both were delicious and well made.
For the Pastries, I think my fave was the soft bun with ground meat curry inside – so YUMMY. My partners fave is the hotdog (pigs in a blanket type dish)
I also really love the ham with cheese pastry.
We will be back to try the sandos.
Edit: came back for the Sandos. I got the shrimp katsu sando and honestly, it’s so fire!!!! My friends got the chicken one and it was delicious as well.
Daniela Alvarado
I am so happy I got to try this bakery! I’ve been eyeing it for over a year! I came here with my friend and we were so excited to try one of everytime but we limited it to our top picks.
When we walked in, it was so pretty inside, still decorated from Christmas which was nice and the line wasn’t long at all. We got there around 10 am. The employees there were very patient while we decided what we wanted and even offered to toast some of our baked goods for us.
We ordered a Miso Croque Monsieur, a Shiso Bacon Epi, a Cinnamon Roll, a Strawberry Cream Ribbon Croissant, a Chiffon Fruit Sando, Chocolate Naruto Croissant and for drinks I got an Ube Latte which was caffeine free and I’m not quite sure what my friend got but it looked pretty good.
The Miso Croque Monsieur was amazing! It eas two sliced of milk bread with ham ans cheese in the middle and then topped with cheese and toasted. It was such a good choice!
The Shiso Bacon Epi was very hard and salty. I’m not sure if this is normal but we took one bite and decided against eating any more of it..
The Cinnamon Roll was very nice, hence and good flavor but did feel a little heavy. The cream on top was very well made and complimented the Cinnamon Roll nicely.
The Strawberry Cream Ribbon Croissant was amazing! So light and flaky and yet filled inside with strawberry cream in a delicate way not making you feel heavy or bloated after. It was probably my favorite thing we got!
The Chiffon Fruit Salad was so light with airy cream and the bread was very bouncy but also had some structure to it. Idk how they do that! The strawberries inside were fresh and it was such a nice choice.
The Chocolate Naruto Croissant was a little too from, the chocolate broke off the croissant when I took a bite but thats okay, and to be honest jt didnt really impress me unfortunately.. i think I’ve had better rolled croissant.
The ube Latte was so full of flavor but i substituted my milk for almond milk and it was still amazing! Pretty color and subtle flavors.
Over all, Asa Bakery is an amazing bakery snd definitely my new go to bakery!
… moreWhen we walked in, it was so pretty inside, still decorated from Christmas which was nice and the line wasn’t long at all. We got there around 10 am. The employees there were very patient while we decided what we wanted and even offered to toast some of our baked goods for us.
We ordered a Miso Croque Monsieur, a Shiso Bacon Epi, a Cinnamon Roll, a Strawberry Cream Ribbon Croissant, a Chiffon Fruit Sando, Chocolate Naruto Croissant and for drinks I got an Ube Latte which was caffeine free and I’m not quite sure what my friend got but it looked pretty good.
The Miso Croque Monsieur was amazing! It eas two sliced of milk bread with ham ans cheese in the middle and then topped with cheese and toasted. It was such a good choice!
The Shiso Bacon Epi was very hard and salty. I’m not sure if this is normal but we took one bite and decided against eating any more of it..
The Cinnamon Roll was very nice, hence and good flavor but did feel a little heavy. The cream on top was very well made and complimented the Cinnamon Roll nicely.
The Strawberry Cream Ribbon Croissant was amazing! So light and flaky and yet filled inside with strawberry cream in a delicate way not making you feel heavy or bloated after. It was probably my favorite thing we got!
The Chiffon Fruit Salad was so light with airy cream and the bread was very bouncy but also had some structure to it. Idk how they do that! The strawberries inside were fresh and it was such a nice choice.
The Chocolate Naruto Croissant was a little too from, the chocolate broke off the croissant when I took a bite but thats okay, and to be honest jt didnt really impress me unfortunately.. i think I’ve had better rolled croissant.
The ube Latte was so full of flavor but i substituted my milk for almond milk and it was still amazing! Pretty color and subtle flavors.
Over all, Asa Bakery is an amazing bakery snd definitely my new go to bakery!
Makayla Larry
Absolutely Amazing! Vacationing from Kansas City some of the best baked goods I’ve had in awhile. I love the mochi croissant. It was pillowy and soft! The customer service was absolutely exceptional!!! Food truly made my day!
… moreSamuel Baek
Pastry culture is such a wonderful combination of carbs and aesthetically pleasing views. Though I am but a passerby in the city of San Diego I was happy to find Asa Bakery in my mindless wandering through the city.
Once inside it feels like you truly entered a community space. Looking around I saw couples, families, hangouts, and business meetings all going on whilst the waif of sweets filled the air.
The design of the interior was clean and green with gilded highlights popping all around. You could envision the space being used for a music video with little staging needed.
The food ranges from pastries to actual plated items such as curry rice. When you grab a pastry like a croissant you can see the layers beautifully crafted with the naked eye. With closer inspection and the breaking of bread you’ll see the flaky exterior give way to a buttery, soft interior. Add a little bit of California sunshine through the big windows and you have cinema in your hands.
Bonus: for those in the know there’s a speakeasy located here but I’ll leave that for you to decipher.
Where cities thrive in chaos and faster than life moments Asa Bakery exists as a place where anyone who enters its space can breath once more. With calming atmosphere and good food for casual dining and treats San Diego is lucky to have this Japanese bakery.
… moreOnce inside it feels like you truly entered a community space. Looking around I saw couples, families, hangouts, and business meetings all going on whilst the waif of sweets filled the air.
The design of the interior was clean and green with gilded highlights popping all around. You could envision the space being used for a music video with little staging needed.
The food ranges from pastries to actual plated items such as curry rice. When you grab a pastry like a croissant you can see the layers beautifully crafted with the naked eye. With closer inspection and the breaking of bread you’ll see the flaky exterior give way to a buttery, soft interior. Add a little bit of California sunshine through the big windows and you have cinema in your hands.
Bonus: for those in the know there’s a speakeasy located here but I’ll leave that for you to decipher.
Where cities thrive in chaos and faster than life moments Asa Bakery exists as a place where anyone who enters its space can breath once more. With calming atmosphere and good food for casual dining and treats San Diego is lucky to have this Japanese bakery.
Fang Fang
Curry pan is excelente. Matcha croissant has great matcha crème filling and beautiful layers, although the out layer is not as crispy as I would like. Strawberry Naruto croissant is very nice with custard filling, but the cream is too sweet to my liking, I would recommend trying other flavors of Naruto if you prefer less sweetness.
… moreprezelonline
Environment: 4/5
Bread Quality: 4/5
Service: 0/5
I came in for croissants and sourdough, left with an unexpected lesson in customer hierarchy.
After the staff mixed up my order with the previous customer’s, he was met with apologies and free bread.
I was told I owed $3.
The bread is fine. The environment is pleasant.
The service, however, seems selectively generous.
What makes it more disappointing is that it was my birthday. I came in wanting to share a good mood, even left a 15% tip, and instead walked out feeling disrespected. In hindsight, I regret not asking for the tip back.
Luckily, San Diego has plenty of bakeries where basic respect isn’t part of a loyalty program.
… moreBread Quality: 4/5
Service: 0/5
I came in for croissants and sourdough, left with an unexpected lesson in customer hierarchy.
After the staff mixed up my order with the previous customer’s, he was met with apologies and free bread.
I was told I owed $3.
The bread is fine. The environment is pleasant.
The service, however, seems selectively generous.
What makes it more disappointing is that it was my birthday. I came in wanting to share a good mood, even left a 15% tip, and instead walked out feeling disrespected. In hindsight, I regret not asking for the tip back.
Luckily, San Diego has plenty of bakeries where basic respect isn’t part of a loyalty program.
Melody Chen
The mentaiko baguette was perfectly crispy with a savory, addictive flavor. The matcha latte was smooth and delicious, and the custard bread was soft and comforting. The pudding was also very good. The kids especially loved the French toast and the matcha Oreo roll.
… moreVera SD
I came on thursday so it wasn’t crowded, could still peacefully enjoy your food. I ordered a lot and cost me more than $100 so I could taste at least the majority of the options available.
The queen is the curry bun. I bought two. Custard bun and mentaiko bun were also the good ones. Custard filling matcha pastry was not dissappointing. Matcha latte was so good. I have to admit the bread base type was still soft even when it’s cold. Pastry base type were not that extraordinary. They need to improve on katsu, need a bit of juiceness, softer crunch would be better, and katsu sando need a little extra sauce, a little bit bland.
The rest was okay. We didn’t get to try the famous banana or matcha croissant, so I’m intrigued to come back for that one. Overall it’s a great place to enjoy baked stuff and drinks with some fushion choice. I would avoid weekends.
… moreThe queen is the curry bun. I bought two. Custard bun and mentaiko bun were also the good ones. Custard filling matcha pastry was not dissappointing. Matcha latte was so good. I have to admit the bread base type was still soft even when it’s cold. Pastry base type were not that extraordinary. They need to improve on katsu, need a bit of juiceness, softer crunch would be better, and katsu sando need a little extra sauce, a little bit bland.
The rest was okay. We didn’t get to try the famous banana or matcha croissant, so I’m intrigued to come back for that one. Overall it’s a great place to enjoy baked stuff and drinks with some fushion choice. I would avoid weekends.