First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we’ll leave that up to you!
Cafe chain for health-minded breakfast, brunch & lunch options such as omelets, salads & soups.
Kim Lyles
Sunday morning I had been traveling for 3 days wanted a good breakfast. I had a kale tonic love the taste, coffee. The special potato hash with applewood bacon 2 eggs absolutely delicious. Parmesan cheese sauce was unbelievable delicious, I seem to be redundant but everything was exceptional
… moreEf Carpenter
Came here on a weekend morning and left really happy, Broccoli Cheddar Soup – Creamy, comforting, Perfect richness without feeling heavy. Must try: Cheesecake Hole-y Donuts – Oh my gosh, these are dangerous. If you’re craving breakfast or lunch, yummy but won’t wreck your day, First Watch is a winner.
… moreJonathan Humphrey
Been wanting to try this place for a long time haven’t been able to because it’s a shared lot with Comcast & an urgent care. So me & my daughter ordered food online super easy as we arrived my son called & said check your food they forgot his gravy so a young lady came out with 3 bags that said Jonathan on 1 & Johnathan on the other 2 she asked the spelling of my name & I told her Jonathan so she gave me 1 bag & proceeded to give another customer the other 2 bags apparently he got my 2 bags & I got his 1 bag if it weren’t for a very kind man named Thomas all of our orders would have been wrong thank you very much Thomas ur amazing as for the young inexperienced girl that wanted to stand there & argue with me in front of a standing room only dining area embarrassing me she never needs to be allowed to speak with customers that pay her paycheck to work there well after all this is truly wish I would have never tried first watch & I’ll never be back thanks to the young lady that wanted to argue & treat me very unprofessional I’ll never be back i could have gotten treated better from mcdonald’s drive through thanks for nothing
… moreJordan Long
One of the best breakfast spots in Knoxville, First Watch delivers an upscale brunch experience with chef-crafted, high-quality fresh food. From the moment you walk in, the warm atmosphere and inviting aroma set the stage for a fantastic meal.
I ordered The Works omelet with seasoned potatoes and a Belgian waffle, and every bite was a delight. The omelet was generously stuffed with fresh, flavorful ingredients, creating a rich and satisfying dish. The potatoes were perfectly crispy and well-seasoned, adding the ideal crunch to complement the meal. As for the waffle—it had a subtle cinnamon sugar touch, and when paired with the butter, the balance of sweetness and richness was just right.
Honestly, you can’t go wrong with anything on the menu. Whether you’re in the mood for something savory or sweet, be prepared for a meal that will leave your taste buds happy and your mouth watering!
… moreCory Hockensmith
Been coming here for years, really good food.
But if you look closely at the water jugs, they’re filled to the brim with little particles of food, lint, and God knows what else. There is no exception to this rule. The jugs of water have too narrow an opening and can’t be cleaned properly.
… moreStacey Martin
Okay, i forgot to take a picture of the million $ bacon…but i ordered the baconado omelet, loaded potatoes, cheesy grits and hubby ordered the French toast. Bill was $42 with tax, which we thought was pretty good for today’s pricing. Destiny was our server, she was very good. She even asked the order of food “is there something you want first or all at the same time?” I SO APPRECIATE attention to details like that, it shows GREAT character! Keep up the amazing job Destiny!!
The food was spot on and we are so happy we stopped here. The French toast was served with a side of mixed berry something. Normally husband is a no go on those things. However, he was like, babe, you HAVE TO TRY THIS! Now THAT IS A STATEMENT! We will be back when we are up here again! Music was a great laid back mix and the place is CLEAN!
You really need to give it a taste…you will NOT be disappointed! Ask for Destiny, it is lovely to have someone really think of details when you are hungry and thinking of only food!
Great job First Watch, great job!!
… moreDr M Bright
OMG! Just discovered this place. And it is great and delicious Breakfast and brunch. Their healthy drinks are great highly recommend them. The coffee ☕️ is fresh tasting. The food, sandwich , omelets, salads are delicious and reasonably priced. Highly recommend this place. Also, their biscuits and gravy is to die for. Highly recommend .
… moreAnisa Witherspoon
I loved the atmosphere here! We came for brunch, and it was fantastic. I had a salted caramel crunch iced coffee along with the chorizo chile omelet, fried potatoes, and a Belgian waffle. Everything was fresh, flavorful, and satisfying.
… moreNaomi Sowell
My husband and I went to the Fountain City location for my birthday brunch, and as usual, the food was fantastic! It was his first time, and he’s definitely addicted to those waffles now. Our waitress, Brooke, was absolutely amazing and attentive! No offense to my nostalgic childhood memories of Cracker Barrel, but First Watch beats that almost every time. You can just taste the freshness of the food imo.
… moreMichael H
Enjoyed a nice brunch here, outdoor seating was pleasant and service was recently fast.
One of the few places around here with some healthier options. Juices are good and the food is pretty consistent.
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