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Your nearby Hancock Center True Texas BBQ opens 1/17/25 and features great food, drinks and atmosphere! True Texas BBQ is slow smoked in-house for fourteen hours over natural hardwood, and it’s darn delicious. So much so, it was named Best BBQ Chain in Texas as recognized by Texas Monthly. We offer barbecue by the plate or pound, plus delicious sides like brisket beans, mac & cheese, potato salad and coleslaw. Full service catering also available for groups of 10-1000+
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True Texas BBQ: See Locations, Catering Options & Menus
in-house over natural Texas oak wood. And since no Texas BBQ would be complete without the sides, we offer brisket beans, creamed corn, homestyle potato salad …
True Texas BBQ On Main Streat By H-E-B | Smoked BBQ & Sides
True Texas BBQ is slow smoked in-house for fourteen hours over natural hardwood and darn delicious. So much so, it was named Best BBQ Chain in Texas.
true-texas-bbq-single-online-menu.pdf – H-E-B
REGULAR TX SIZE. 1/4 LB OF MEAT. 1/2 LB OF MEAT. $4.99. $8.99. 14.00-23.50 Turkey 360/650 cal. 5.99. 9.99. 17.75-30.50. Pork Sausage Link 530/930 cal. 5.99.
Reviews
Christian Stahl
I went to the stadium in Austin to catch the game at UT OU and found that they are away. It sure is a good thing H-E-B has everything set. Here, one can find anything they are looking for from steak to sushi and a great BBQ meal served by great employees and a good manager whom checked on all the patrons enjoying the UT OU game live on screen. I ordered an ocktoberfest on draft to compliment my lunch and outing. I would like to make note of the spacious and clean atmosphere. Check these pictures out.
… moreAdelaida Ramirez
The family and I come here every Tuesday for good food and a fun game of Live Trivia hosted by Challenge entertainment. Lamont, Jarrod and Chris are always happy to help. Come check it out 🙂
… moreAngela Denise
Just flew in from Arizona and was going to stop at my old BBQ spot but we decided to try HEB’s. Definitely my new spot when I come to town!! Food was delicious!
… morevale pineda
Update: I wrote a glowing review a few weeks ago after a great experience at True Texas BBQ inside Hancock H-E-B. So I’m updating on the same review. Unfortunately, this second visit was very disappointing.
I was excited to finally try the mac and cheese that was sold out last time, but it was inedible. The pasta was so overcooked it was falling apart, and the sauce tasted like uncooked flour. It didn’t taste like cheese at all.
The BBQ meat was also a letdown. What was supposed to be fatty, tender brisket was just pure fat with barely any meat. And to top it off, the dining area had a noticeable fly problem, which made the whole experience even worse.
The only positive moment came when I told the attendant that I couldn’t eat the mac n cheese. He was kind and offered to replace it with something else. I asked for the cornbread, and I’m glad I did, it was warm and served with a side of butter. That small act of good service made a difference in an otherwise bad visit.
I really hope this was just an off day, but the quality has clearly dropped since my first visit the once delicious coleslaw was just ok this time. I won’t be returning anytime soon.
I stopped by H-E-B just to grab a few things, but I was starving! and the True Texas BBQ caught my eye. Honestly, it was the healthiest fast option around, so I gave it a shot. The best part? It’s self-service. You just order, pay, find a seat, and they call your name when it’s ready. The food was surprisingly good for being inside a grocery store. The meat was delicious, and the coleslaw was fresh and flavorful. I wasn’t a fan of the dessert, it tasted like old bread with marmalade on top. They were out of mac and cheese, which was a bummer. I really hope they consider adding cheese grits to the menu. With the ingredients they already have, they could easily make the best, super cheesy grits in the city!
… moreI was excited to finally try the mac and cheese that was sold out last time, but it was inedible. The pasta was so overcooked it was falling apart, and the sauce tasted like uncooked flour. It didn’t taste like cheese at all.
The BBQ meat was also a letdown. What was supposed to be fatty, tender brisket was just pure fat with barely any meat. And to top it off, the dining area had a noticeable fly problem, which made the whole experience even worse.
The only positive moment came when I told the attendant that I couldn’t eat the mac n cheese. He was kind and offered to replace it with something else. I asked for the cornbread, and I’m glad I did, it was warm and served with a side of butter. That small act of good service made a difference in an otherwise bad visit.
I really hope this was just an off day, but the quality has clearly dropped since my first visit the once delicious coleslaw was just ok this time. I won’t be returning anytime soon.
I stopped by H-E-B just to grab a few things, but I was starving! and the True Texas BBQ caught my eye. Honestly, it was the healthiest fast option around, so I gave it a shot. The best part? It’s self-service. You just order, pay, find a seat, and they call your name when it’s ready. The food was surprisingly good for being inside a grocery store. The meat was delicious, and the coleslaw was fresh and flavorful. I wasn’t a fan of the dessert, it tasted like old bread with marmalade on top. They were out of mac and cheese, which was a bummer. I really hope they consider adding cheese grits to the menu. With the ingredients they already have, they could easily make the best, super cheesy grits in the city!
D D
I ordered combo with one meat and two sides. 10/10 beans and good meat. My issue was the fact that meat was a bit colder than i expected and portion could be a bit bigger.
… moreLaura Bohl
The in person ordering system is ridiculous. Why can’t I just go up to the counter and order and pay? And the payment system times out after five seconds! Plus the parking lot is all jacked up so you have to circle several times just to find a spot. This whole experience was way too stressful just for lunch.
… moreDaniel Sullivan
Excellent. Especially the fries and okra. 100 outta 10. Fr fr fr. I got the two meat plate with bbl brisket baby. Also sawseeege. You should too
… morevivian egan
The man who took our order was very friendly and patient, even greeting us when we came in and left. The food was ready very quickly. The ribs were hot(temperature), tasty and cooked well. The brisket(fatty) was a bit on the cooler side, but tasted good and had a good texture. The loaded baked potato was good. Got the brisket beans, cornbread, and fried okra as sides. All were good, and the okra was especially good, very crispy and warm. The environment was pretty clean and quiet. Overall felt like bbq fast food environmentally, but the food quality was as good as any regular place.
… moreBonnie Glasgow
First time to try it and it was absolutely amazing. Fast, delicious and they most definitely live up to their motto: nothing in our meat but meat. I will definitely come back I’m in the H-E-B at Hancock Center to eat True Texas BBQ.
… moreC A
Jay was an amazing and funny person!! He took care of me and my date and it was very helpful with my order to be honest I’m glad he took my order I don’t know how to work the order machine or even like to used them!!! Thank you Jay your the best
… more