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NUBIANI – KOREATOWN The term Nubiani refers to grilled meat on direct heat that Koreans used to enjoy in the ancient Manchuria region. As nomadic people in ancient times, Koreans were highly skilled in cooking meat using a fire pit, the earliest form of barbecue, and in brining out the natural flavors of the ingredient with minimal seasoning. Since then, cooking meat on direct heat has developed into a culinary art form over time in Korea. Located in the heart of Manhattan, NUBINAI is open with a goal of further developing the transcendent Korean culinary culture of grilling meat, and introducing the finest flavors from direct heat cooking to the world.
Hours
| Wednesday | 12–11 PM |
| Thursday | 12 PM–12 AM |
| Friday | 12 PM–1 AM |
| Saturday | 12 PM–1 AM |
| Sunday | 12–11 PM |
| Monday | 12–11 PM |
| Tuesday | 12–11 PM |
Address and Contact Information
Address: 315 5th Ave #3FL, New York, NY 10016
Phone: (917) 623-0807
Website: https://www.nubianinyc.com/
Menu Photos
Order and Reservations
Reservations: resy.com
Photo Gallery
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Reviews
S C
I wish it wasn’t so good bc it’s so $$$ but it really is
A premium kbbq experience for sure. The meat is fresh & delicious and all the food is well made & flavorful. The chefs cooking the meat for you are clearly experienced and truly make it taste better than cooking it yourself.
Generally, you can just tell that they’re very intentional about everything from food, service, to decor.
Great for a special occasion – definitely get a reservation and enjoy kbbq!
… moreA premium kbbq experience for sure. The meat is fresh & delicious and all the food is well made & flavorful. The chefs cooking the meat for you are clearly experienced and truly make it taste better than cooking it yourself.
Generally, you can just tell that they’re very intentional about everything from food, service, to decor.
Great for a special occasion – definitely get a reservation and enjoy kbbq!
Nicholas
I was blown away by Nubiani. I have never experienced Korean BBQ like this. Their service was just incredible! You essentially had a table side chef the whole meal and they cooked all the meats for you perfectly. When I finished a bowl of rice, I did not expect them to bring me a new bowl of rice without even asking. They refilled the sides as well. The meats were amazing quality. We ordered the nubiani combo and it fed 4 of us perfectly. We also ordered the beef tartare and miso cod as well for appetizer. Both so delicious. Honestly I thought the prices were kind of expensive initially but after the whole dining experience I felt like the price is very well justified and fair!
… moreThomas Wang (tomtom)
The atmosphere here is wonderful, but the service is what truly stands out, they are incredibly attentive and keep the appetizers flowing. One of the biggest wins is the ventilation; unlike most Korean BBQ spots, you won’t leave smelling like smoke. They also cook the food for you, ensuring a level of quality and precision that most DIY BBQ places lack. To top it all off, the meal ends with a delicious orange-syrup ice cream (with real orange pieces!), and it’s all-you-can-eat.
Pro-tip: The location is a bit tucked away on the second floor. Don’t get discouraged if you feel lost—just ask the lobby attendant for directions. Also, keep in mind this is a reservation-only spot!
… morePro-tip: The location is a bit tucked away on the second floor. Don’t get discouraged if you feel lost—just ask the lobby attendant for directions. Also, keep in mind this is a reservation-only spot!
Abby
Best KBBQ I’ve ever had. The employees and service are so good and it’s perfect for a nice casual dinner. We got the large beef package, A5 wagyu, and shrimp chive pancake. The meat quality was insane and the pancake was great. One of my favorite side dishes was the kimchi stew – it was the best I’ve tasted. I will definitely be going so much more! You definitely get your money’s worth here
… moreChloe
I had a really great experience at Nubiani. The food was really, really good. I ordered the beef small package and added the Wagyu — and wow, that Wagyu was incredibly tender and juicy. Honestly, once you try the Wagyu, it’s hard to go back to the other meats in the beef small package because they feel noticeably tougher in comparison. Still tasty, but the Wagyu definitely steals the show.
I also tried the Hamachi tartare, which was delicious, though probably skippable if you’re mainly here for the barbecue. It’s a nice extra if you’re with a big group or just really hungry.
The cold buckwheat noodles were good, but a bit too soft for my liking — I prefer them with a bit more bite. The kimchi stew, which came with our beef package, had a strong, bold kimchi flavor — perfect if you love authentic, deeply fermented kimchi. The egg soufflé was light, fluffy, and so good. And I loved all the side dishes — each one was different and fun to try, and they kept refilling them (and water!) without us even asking.
The service was excellent — super attentive and friendly. I also loved the environment: it’s spacious, clean, and I appreciated how the smoke gets sucked out from the side of the grill so you don’t walk out smelling like barbecue. Bonus points for offering both still and sparkling water for free!
Another perk is that they offer a 10% discount if you pay with cash!
Overall, it’s a great dining experience — not necessarily the most mind-blowing Korean BBQ I’ve ever had, but definitely one I’d recommend. You won’t leave hungry — even the small beef package is more than enough.
… moreI also tried the Hamachi tartare, which was delicious, though probably skippable if you’re mainly here for the barbecue. It’s a nice extra if you’re with a big group or just really hungry.
The cold buckwheat noodles were good, but a bit too soft for my liking — I prefer them with a bit more bite. The kimchi stew, which came with our beef package, had a strong, bold kimchi flavor — perfect if you love authentic, deeply fermented kimchi. The egg soufflé was light, fluffy, and so good. And I loved all the side dishes — each one was different and fun to try, and they kept refilling them (and water!) without us even asking.
The service was excellent — super attentive and friendly. I also loved the environment: it’s spacious, clean, and I appreciated how the smoke gets sucked out from the side of the grill so you don’t walk out smelling like barbecue. Bonus points for offering both still and sparkling water for free!
Another perk is that they offer a 10% discount if you pay with cash!
Overall, it’s a great dining experience — not necessarily the most mind-blowing Korean BBQ I’ve ever had, but definitely one I’d recommend. You won’t leave hungry — even the small beef package is more than enough.
MsNguyen
Great food and service. Very high quality meat. We went with the special beef platter with different cuts of steak. Elevator was tiny but we love all the restaurants in this building and are familiar with the set up. Time limit varies per number of people in your party but they were very polite about everything. Convenient location right in K town. The ice cream was amazing!!! Service was excellent and loved not having to cook ourselves. Overall, highly recommended and we would definitely come back. No bbq smell afterwards. Great date spot!!!!
… moreChris Eskender
NUBIANI blew me away — the quality of the meats was top-tier, beautifully marbled, and perfectly fresh. Every bite was full of flavor, and the sides were just as impressive — fresh, well-seasoned, and clearly made with care. The presentation was stunning, and the service was attentive without being overbearing.
What really surprised me was the amazing value for the quality you get. It’s rare to find a spot that delivers both premium cuts and a great price point, but NUBIANI nails it.
Highly recommend for anyone who loves authentic Korean BBQ done right. I’ll definitely be coming back!
… moreWhat really surprised me was the amazing value for the quality you get. It’s rare to find a spot that delivers both premium cuts and a great price point, but NUBIANI nails it.
Highly recommend for anyone who loves authentic Korean BBQ done right. I’ll definitely be coming back!
May K.
We got a last-minute reservation. And have to say the meat quality amazed us! We ordered Nubiani package , jubchae, and chive pancake. High quality of side dishes we got kimchi stew, egg soufflé, pickle, kimchi, and mushroom salad. You can add rice without an extra charge.
… moreRita L
Saw a post on threads that highly recommended this place and bookmarked it. Finally got to try it last night, made a booking on resy for 4 people at 6:30pm Thursday night. They will only seat your party when everyone is there. There’s a waiting area next to the elevators on the left side.
When we were ordering, we were a bit surprised they had a minimum spend required per person, so you’d have to pick between the package for 4 (the 2 more expensive packages on the bottom since the top 2 was only for 2 people) or order 4 meats… and you can’t swap it with other dishes on the sides (we wanted to also get japchae and seafood pancake).
I think overall the food was ok, not that impressed, and I didn’t like the fact that we had to order one meat per person at minimum, cost does add up and it was pretty pricey so we didn’t get to try other items. We went with the nubiani package and I only really liked the first one out of all the cuts. They do grill and cook the meat for you so that’s nice and all the side dishes are free, you can ask for refills as well. I didn’t really like the flavors of the sides so that was also just ok for me. The egg was really fluffy and filling though. They also have complimentary ice cream at the end.
If you pay by cash you get 10% off and they’ll tell you there’s an atm on the side that doesn’t charge fees. Interesting experience, with all the options around, I probably won’t be coming back again. Our meal came out to be around $70 per person, with this price I’d go for other AYCE options elsewhere.
… moreWhen we were ordering, we were a bit surprised they had a minimum spend required per person, so you’d have to pick between the package for 4 (the 2 more expensive packages on the bottom since the top 2 was only for 2 people) or order 4 meats… and you can’t swap it with other dishes on the sides (we wanted to also get japchae and seafood pancake).
I think overall the food was ok, not that impressed, and I didn’t like the fact that we had to order one meat per person at minimum, cost does add up and it was pretty pricey so we didn’t get to try other items. We went with the nubiani package and I only really liked the first one out of all the cuts. They do grill and cook the meat for you so that’s nice and all the side dishes are free, you can ask for refills as well. I didn’t really like the flavors of the sides so that was also just ok for me. The egg was really fluffy and filling though. They also have complimentary ice cream at the end.
If you pay by cash you get 10% off and they’ll tell you there’s an atm on the side that doesn’t charge fees. Interesting experience, with all the options around, I probably won’t be coming back again. Our meal came out to be around $70 per person, with this price I’d go for other AYCE options elsewhere.
Cheryl Saidi-Johnson
Went here once before without a reservation and they did not have a spot. I knew I wouldn’t repeat this a second time. We were seated at the bar facing the entire Ktown. It was a spectacular vision. Our chef was excellent. He took our orders, small talked with us and cooked our meats to perfection! We were thrilled about the large assortment of sides (which were refillable) and the pricing was pretty reasonable for the service and amount of food we received. Will dine here again if given the opportunity!
… more