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Rita’s Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation. With over 600 shops operating in 32 states, our popular chain offers a variety of frozen treats that will leave your taste buds wanting more! Italian Ice – our famous Italian Ice is made fresh daily, featuring real fruit flavors that burst with refreshing goodness. Frozen Custard – our rich Frozen Custard is a creamy delight. Layered Gelati – a perfect blend of Italian Ice and Frozen Custard in our layered Gelati. Blenders drink lineup – quench your thirst with our delightful Blenders drinks. Milkshakes – creamy and indulgent, our Milkshakes are a treat for any occasion. Sundaes – dive into a world of toppings and flavors with our Sundaes.
Italian ices & frozen custards star at this counter-serve chain with a range of other cold treats.
Hours
| Tuesday | 12–9 PM |
| Wednesday | 12–9 PM |
| Thursday | 12–9 PM |
| Friday | 12–9 PM |
| Saturday | 12–9 PM |
| Sunday | 12–9 PM |
| Monday | 12–9 PM |
Address and Contact Information
Address: 220D Monticello Ave, Williamsburg, VA 23185
Phone: (757) 259-7482
Website: https://www.ritasice.com/location/ritas-of-monticello-ave-va/
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Rita’s of Monticello Ave VA
Skip to content. Enter your location.. Rita’s Ice. Ice Custard Happiness. Rita’s Ice … Rita’s of Monticello Ave VA. 220D Monticello Avenue Williamsburg, VA …
Rita’s Italian Ice & Frozen Custard | Williamsburg VA – Facebook
We are officially open 12-9 daily *Please note, we will only have vanilla custard for at least a week, most likely more. There was some sort of electrical …
Rita’s Ice: Home
Rita’s Italian Ice is a restaurant chain, based in Bensalem, Pennsylvania, which sells mainly Italian ice, frozen custard, and specialty creations.
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Reviews
Carli
Great custard and italian ice. Staff is always friendly and patient. One suggestion: it would be great if the rewards app was mentioned consistently. I missed out on many rewards as it is never mentioned during check out. Since signing up, I’ve only been asked if I was a member once. I frequent Rita’s often, and I’m sure I would have earned free Rita’s quite a few times, if I had known. I’m sure there are more customers who may be interested in signing up.
… moreSteve Wellenc
We go to Williamsburg every few years from Buffalo. We went this August and went to Rita’s 4 times! Whether the was a big line or just us the young staff were always happy and made us love going there. COFFEE CUSTARD???? YES PLEASE!!!!!!! 🙂
… moreGrant Fifield
It is a custard based ice cream, they also have Italian ice. The kids and I had a great experience as staff were prompt, friendly, and well dressed. Cost for 3 kids cups and sundae was approx. $23. The small size were fairly big just an fyi. I give it a 4 because it just needs more sit down space. It has a few benches but only one with an umbrella. They need more umbrellas and more circular tables for a family or it will just be a takeout ice cream shop forever. My dtr did love the purple unicorn sprinkles she said most places don’t have em and I said kind of like a unicorn.
… moreErinn Loren
I have loved this location since the new owners took over last year. They have a constant rotation of ice and custard flavors. They care about what their customers are interested in trying. They are local to the community and you can tell their staff really cares. Highly recommend!
… moreTheresa N.
This is my favorite place to stop during the summer! It’s always so refreshing and perfect on a hot day. I stick to my two favorites, cherry and lemon, because they’re simple but always fantastic. My husband is all about the vanilla custard and swears it’s the best he’s had. The kids switch it up depending on what color they’re into that day, but they usually go for orange or blue raspberry and are always happy. Great flavors, friendly service, and a perfect cool-down treat!
… moreKaren Pantano
When visiting Williamsburg we always make multiple trips to Rita’s. The team here is friendly and always helpful. The price is reasonable, there’s plenty of parking, and there are tables with umbrellas outside where you can sit and enjoy your treats. They willingly offer as many samples you need so you can make the right choice.
… moreJames Lantz
Just visited Rita’s this evening… I am wondering if the store is under new ownership. There were 15 people in line but also 3 people working…. Took 20 minutes to get through the line. They were also out of many items. Our family was disappointed and we brought relatives along for their first Rita’s experience… bummer. I hope things turn around for the store before the Summertime…. We’d love to keep being supportive patrons!!
… moreRob Di Maio – Realtor
I am always eager for the season when Rita’s opens again. I love taking my kids there for a treat and we have never had anything we didn’t enjoy!
… moreB Dismuke
First time trying Rita’s! Drove from Richmond, because after seeing a picture on fb I just had to try it. We got the unicorn and sugar free mango peach with vanilla custard gelatis. Kids loved their unicorn one. Cannot wait to try more flavors!!
… moreHope Byer-Everd
Everytime I go, always amazing. We don’t have Rita’s near me in Florida. So, always a treat. I love the rootbeer with vanilla! SO yummy!
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