Firenza Pizza Winchester, VA

  4.2 – 78 reviews  $ • Pizza restaurant

Firenza Pizza allows you to experience Pizza Like Never Before! Firenza specializes in truly hand crafted and made-to-order, stone hearth-baked pizzas that can be customized with nearly 40 fresh toppings including house roasted garlic, creamy mozzarella ovalini and lean grilled steak. Firenza also offers 8 signature pies ranging from the Pizza Vegetariana loaded with healthy vegetables to the Big Kahuna featuring smoked ham, bacon and tropical pineapple. In addition to pizza the restaurant offers diners customizable salads, oven baked wings or meatballs.

✔️ Dine-in ✔️ Curbside pickup ✔️ No-contact delivery Firenza Pizza Winchester, VA 22601


Thursday10:30 AM–8 PM
Friday10:30 AM–9 PM
Saturday10:30 AM–9 PM
Sunday10:30 AM–8 PM
Monday10:30 AM–8 PM
Tuesday10:30 AM–8 PM
Wednesday10:30 AM–8 PM

Address and Contact Information

Address: 2090 S Pleasant Valley Rd, Winchester, VA 22601

Phone: (540) 686-7742


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Khamorus Lothar
Firenza is similar to a Mod Pizza or a Pie Five where you can order custom pizzas in various sizes with different toppings.
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Travis Reeves
First time trying this place out. My girlfriend and I came in and visited later in the evening and we were welcomed with open arms. They showed us what they had and how to customize. The wings were pretty good but the sauce that was on them was bangin lol. My pizza was delicious. I highly recommend this spot if you like pizza that’s not dominos or pizza hut. Good pie for a decent price.
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Matt Hernandez
My wife bought a pizza to go and brought it home. I took 2 bites and threw away my slice. I don’t even have to add a picture of how burnt the pizza is, you can see it in the 5 star reviews. The pizza oven must not have cleaned recently because i could only taste burnt cornmeal, and that was at the center where the toppings were. Either the sauce or the toppings were flavorless or the burnt cornmeal was overpowering. The taste and smell lingered in my sinuses so that was all i could smell for like 5 minutes. I am amazed they can keep that restaurant opened if that’s the quality.
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Eric Hamill
Worst pizza I ever had FLAVORLESS except the strange taste on bottom of crust and BURNT DRY PASTA!!
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Kimberly Trotter
I like to get the 10” firebird, the margarita or just plain cheese pizza. You can also customize your pizza if wanted! Never could complain about this place! Owners are very friendly and great – even offer discounts to students and hospital staff. Always will come here when I want a personal pizza 🙂
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Theresa Trivette
Great family owned restaurant serving wood fired personal pizzas that you can customize the way you like it (think Subway style assembly line but for pizza). Always fresh ingredients, and the owners are so sweet!!! If you like the modern pizza places like Blaze, MOD and other wood fired pizza places, you will absolutely love Firenza!!!! And you would be supporting local resident owners!!
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Rachael Hite
Not quite what I expected, but the food was pretty good. I had the “Firenza” and “BBQ bacon ranch” flavors on regular crust AND and order of BBQ wings. Hands down the BBQ pizza was the star of the show. So how this works is you basically make an over sized personal pan pizza, down a toppings line, then they stick everything in the little easy bake oven. A few minutes later… Pizza! I could see this being great for kids and picky eaters. There are gluten free crust options, and you could make a healthier combo for sure.
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lily borel
Gotta say this was better than I expected. The food was a solid 7.5-8 out of 10 for what it is (essentially Subway for pizza), but the service!! The moment we entered we were greeted. Everybody was nice and fun and humorous and just awesome. The black gentleman called us “sir” and “ma’am” which I thought was very kind and professional. Makes an impression! All the ladies actually enjoyed what they were doing and had a smile on their face. ALSO, if you download their app you get free cheesy bread which was freakin awesome and delicious. For the pizza, they have traditional crust and cauliflower crust which is pretty cool, plus a bunch of sauces, toppings, and finishings! What really got me was at the end when one of the ladies brought over these wipes for our child who was making a mess and blowing bubbles with her milk. It was a great experience overall!
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Mega Beard (MegaBeard)
Not a bad chain restaurant, if you have been to a MOD pizza chain this is exactly like that but with a few different offerings like wings, etc. They do have gluten free crust and vegan cheese so if you have food allergies they can accommodate. Unlike mod they charge for x amount of toppings but still not bad pricing as it’s in line with other locations.
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Doug Watson
Overpriced, mediocre pizza with poor customer service. Picked up pizza at order time and got a Luke warm pizza with a soggy crust. Will never go back there. Will go to Oak Stone if I want really good pizza!
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